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The art of measuring impact

Advisory

In recent years, much has been written about measuring impact in the arts and culture sector – sometimes encouraging, but often critical. This is also evident in the discussions surrounding the most recent allocations of cultural subsidies. In this insight, we take you through how we at Impact House – part of Grant Thornton – think about measuring impact in the arts and culture sector.

Tim de Wilde
Jacoline Plomp
| 7 min read | 01 Jun 2026

Measuring effects? Start with an impact-oriented approach!

Impact measurement

Demonstrating the effects of preventive policy measures in healthcare is often difficult. On the one hand, because the expected effects are unclear, and on the other because the objectives of these measures and interventions are often formulated too broadly. As a result, the activities of the professionals delivering care and support spread across many areas and in many directions. How do you ensure that you can properly measure the effects and the impact afterwards?

Aimée van der Wolde
| 5 min read | 01 Jun 2026

Measuring impact with children: lessons from the Sing & Dance UP! study

Impact House

In this article, we take you through how to approach impact measurement when working with (young) children. For them, it is often difficult to reflect on change using standard impact questions and research approaches. We share our experiences from the study conducted for the ELJA Foundation, focusing on the Sing & Dance UP! project for children.

7 min read | 01 Jun 2026

Measuring impact: five perspectives to make sharp choices

Impact House

You have a theory of change. You know what you want to achieve. Maybe there is already a measurement plan. But then comes the question that is often the most difficult: what are you really going to measure?

4 min read | 01 Jun 2026

Using the Theory of Change for social programmes

Impact House

There was an appealing challenge for Marijke Troost, programme manager Doenkracht at a.s.r., and Marjolein Breed, Doenkracht adviser at a.s.r. and former CSR manager at Aegon Nederland. With the merger of a.s.r. and Aegon, it was up to them to bring together the social programmes of the two insurers into one successful programme. And they succeeded, together with Impact House from Grant Thornton.

Corien te Brummelstroete
| 7 min read | 01 Jun 2026
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